eBay Masterclass Training Course - London

If you are an established eBay seller who is achieving or aiming for fast growth, this Masterclass is perfect for you.

We will explore several simple, easy to implement processes that have proven the success of leading to increased sales, and repeat business in the UK and through cross border trade. We will use real-life success stories and case studies to explain how this has worked for other sellers we have worked with, and use your own eBay stores to demonstrate how to achieve this for yourself.

You will be well equipped to return and implement the learning immediately, leading to increased sales and profits both here in the UK and also overseas through the global shipping program, and listing on multiple sites.

** We help increase eBay sales with our monthly consultancy service, find out more.

WHO SHOULD ATTEND?

Marketing Professionals, Directors

WHAT WILL YOU LEARN?

Getting up-to-date with the latest eBay changes

Product Launch Strategies

eBay SEO

• eBay SEO – Optimise your listings to get to the top of the best-match search results
• eBay keyword optimisation tools
• Getting item specifics right

eBay Premium Listing Design

• Latest eBay listing policy
• Mobile responsive template
• Importance of short mobile descriptions

Competitor Analysis

• Find out your top 5 competitors
• Find most sold competitor products
• Get keyword ideas from top performing product titles
• Analyse product pricing and best offers

Product Research

• Find the most popular eBay products
• Find the most popular products within a category
• Identify cross-border product opportunities

Pricing Strategies

• Fixed vs Auction vs Best offers
• eBay repricing for serious sellers

Product Differentiation Strategies & Real Examples

eBay Advanced Marketing

• Effective use of eBay promotions
• eBay promoted ads
• eBay email marketing

eBay Reporting and Analytics

• Identify your top performers
• Identify eBay traffic trends
• Identify under-performing listings and take corrective actions
• Maintain your service standard

Seller Performance

• Maintaining top rated seller level
• eBay Premium listings FAQs

How to Accelerate Product Reviews and Feedback

Reach Customers Globally

Global Shipping Program (GSP)

Setting up international shipping rates

List your items directly on international eBay sites

Automate cross border listing process

eBay Bulk Listing Tools

Creating your eBay sales growth strategies